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Proven Steps To Make Your Business Blog A Success Before You Build It


Seventy percent of success in life is showing up.

~ Woody Allen

Learning how to create a blog is a process you need to go through, but well before you have to change your sidebar or redesign your blog in any way. You have probably had to rearrange things yourself, so you probably know what we are actually referring to.

If you have a lot of followers, and you start to change the layout and navigation of your site, this can cause lots of problems that you shouldn’t have to deal with. However, if you carefully plan everything prior to your blog’s release, you can avoid many of these issues. Negative comments on your blog can be a problem, but something that can be easily dealt with. When doing so it is important to remember to remain professional, diligent and objective in your approach.

You must or really should make your blog structure before building it. Your blog should have a specific theme, and this should be chosen prior to it going live. This will be based on the most important keyword phrase taken from the market or niche you’ll be in. The blog structure, therefore, must revolve around the topical theme of your choice. From that, when you do your keyword research, all of your less important keywords will be based on the primary site phrase.

Your theme needs to reflect your main keyword, and your entire site, and the organization of it, will be based around that. This makes everything cohesive, which will help your blog be very effective, especially when it is structured properly. Before you do one thing to create your blog you need to plan on building an email marketing list. List marketing is absolutely still popular and it has many benefits that you want to associate yourself with.

As you plan for this, make sure you are putting together a really great opt-in freebie. Then you’ll have to decide on an autoresponder service and the optin box design. There are some newer and sleeker opt-in approaches out there now that have started to replace the methods we’ve used for practically ever. While the process looks mostly simple, it is actually pretty complex; more than most people tend to guess. One of the most important things is your giveaway in exchange for the option. Don’t offer the same tired old PLR and eBooks that everybody else offers.

Some people will build a blog and develop it and wait before monetizing it. In reality, this is not a good business practice, and you should do your best to approach this the right way. But, in either situation, have some good idea about how you plan to monetize your blog.

Whatever you are selling on your blog, your content needs to be built around whatever you’re selling. There’s no problem with having multiple methods for monetization such as contextual ads plus other affiliate offers – or your own product. Believe it or not, Google will score your blog on how you monetize your site, so don’t do too much of it. Cluttering your site with ads is something you simply don’t want to do because the user will probably not be happy.

Good blog planning involves some important and fairly basic steps and it is also worth remembering that it is something that is actually going to streamline the entire building process. You’ll understand precisely which things you need to do and how to do it which will save you all sorts of time once your blog has gone live.


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